Golden Russian Ruble (design)
The main world currencies of the world have a so—called typeface sign — a graphic symbol that is identical to the name of the currency and, when indicated on banknotes and coins, is uniquely identified, showing belonging to it.
Latin letters are most often used as graphic symbols, for example, in the typeface signs of the dollar ($), pound sterling (£), yuan and yen (¥). But there are also symbols in the form of letters of other alphabets. For example, the euro sign uses the letter of the Greek alphabet — € (epsilon) as the base.
Thus, the typeface sign is always based on a symbol known in various countries of the world.
The belonging of a graphic symbol to the category of «typeface» is indicated by two horizontal parallel lines indicating its use in the field of finance.
In the competition paper proposed for consideration, we presented options for possible typeface signs of the golden Russian ruble, and also outlined possible ways to create such a graphic symbol (in the presented images there are various combinations of letters of the Latin and Cyrillic alphabets).
According to our idea, the graphic symbol with the Cyrillic letter Z is very democratic and understandable to everyone. For example, some will see the letter Z crossed out with a vertical line (or two), others will see the number 3, but at the same time there is no difference for either of them. (But there is a huge difference in the fact that for us the letter P from the Cyrillic alphabet is «er», and for others it is the letter P from the Latin alphabet [«pe»]. The meaning is still different.) In addition, one or two vertical stripes favorably distinguish our sign from many others, with horizontal stripes that have appeared recently — they emphasize the isolation and importance of our currency.
Or our version with the Latin letter Z. For example, the Chinese or Japanese, just like us, have a very rich culture, besides they use hieroglyphs. They had a great opportunity to come up with their own beautiful hieroglyphs for the yuan and yen. But both countries took the letter Y of the Latin alphabet, modified it according to the latest trends of «financial fashion» and received ¥ — a typeface sign, the same for the yuan and yen. Yes, it’s not flashy, yes, it’s practical. But it’s difficult for everyone else.
In general, they say, whatever you name the ship, it will sail. So let the name of our ship be the «Golden Russian Ruble», then much, if not everything, will become possible.
This material was prepared by
S. P. Terentyev,
2000-2001
P. S. All images of our works are presented on this resource.