The Russian language, with its unique features, sometimes turns out to be incomprehensible to foreigners. For example, the Cyrillic letter «er» often causes confusion: for many, it sounds like the Latin «pi». That is, the modern symbol of our national currency can be read by foreigners, for example, as «Parking», or something else, but also not particularly serious.
The Russian letter «Z» as a sign of the new ruble can become a symbol of a simple but thoughtful motto: «the golden ruble is a healthy ruble.» And this is not just a play on words, but a whole philosophy, the essence of which is perceived at the level of intuition. In this context, «healthy» is not only synonymous with good physical condition, when every morning begins with lightness and a person is full of energy and vitality. «Healthy» is the measured pulse of the economy, the confidence of citizens in their national currency and stable domestic and foreign trade.
The second meaning of the word «healthy» is related to size, dimensions or scale. We can say that a person is «healthy» when we mean his impressive figure or physical strength. In this context, «healthy» is a characteristic that speaks of power and importance. For example, the expressions «healthy investments» or «healthy business» speak for themselves. Applying this term in the context of economics, we can also talk about large currencies that have a significant impact on the economic situation on a global scale. The expression «Healthy ruble» will inform not only about its stability, but also about its importance as an important financial unit in modern conditions.
In addition, in our language, the word «healthy» has many meanings: it is not only physical health, and size, and something inexhaustible, strong and stable. And all these characteristics can be applied to a currency that, having been tested for centuries, is gaining more and more power. Even today, despite the complexity of the geopolitical situation, the Russian economy confidently ranks 4th in the global ranking. The ruble is becoming an increasingly important player on the world stage, but what makes it really «healthy»? Perhaps he gains confidence thanks to gold reserves, which serve as a kind of «disinfecting» agent for the economy, like gold, which has the same disinfecting effect that medical treatises tell about.
It can be said that the concepts of «golden» and «healthy» are inherently linked, creating an image of a stable currency that rises above all storms and crises. This is what the new ruble sign we are proposing symbolizes, which, like the flagpole, embodies pride, strength and perseverance. Let’s raise our flag and show the whole world that a healthy ruble is a symbol of our unity, readiness for new achievements and faith in a bright future.
This material was prepared by
S. P. Terentyev,
2022-2024
